Sport has always been my language, from a football-obsessed kid in North London to a marathon runner, yoga teacher, and brand builder shaping culture through movement.

My journey has taken me from London to Accra, New York to Tokyo, collaborating with global icons like Nike, Google, adidas, and Chelsea FC, always through the lens of sport, culture, and wellbeing.

At the heart of my work is a belief in human potential and the role movement plays in helping us grow, build resilience, and connect with others.

I love to travel, learn from new cultures, and connect with people whose perspectives challenge and inspire me. I’m passionate about personal growth, always exploring how movement, creativity, and community can help us live and work with more purpose.

Today, I’m focused on living in alignment with nature, through running, real food, and grounded community, while pursuing my mission to complete all six of the world’s major marathons.

I believe sport, culture, and nature have the power to shape who we are and how we live, to shift perspectives, build community, and spark meaningful change.

My work lives where these worlds meet: guiding brands and communities to grow with purpose, creativity, and care for both people and planet.